Experienced Digital Marketer and Google Ads Specialist with 5+ years in performance marketing, paid media strategy, and search advertising. Proven ability to scale business results through Google Ads, strategic planning, and data-driven decision-making. Currently working as a freelance SEM consultant, supporting two small businesses in the retail and beauty sectors. Previous roles include working with agencies like Pivotroots (Havas Media), Publicis Sapient, and Cognizant, handling international clients and large-scale digital campaigns.
About
Thanks for stopping by. Read below to learn more about myself and my background.
Background
Education
Graduated in 2017 with a Bachelor of Arts degree in Literature from the University of Delhi. This academic foundation nurtured strong analytical and communication skills, which have been instrumental in crafting effective advertising strategies and client presentations.
Skills
- Google Ads (Search Campaigns & Editor)
- Search Engine Marketing (SEM)
- Paid Media Strategy
- Google Analytics
- Appsflyer, Data Studio
- Performance Reporting
- Competitor & Audience Analysis
- Client Communication & Consulting